If you're running a volunteer campaign, you want to keep the communication as effective as possible. But it's not always easy to reach out to each volunteer on an individual basis. Unfortunately, the lack of personal interaction can leave volunteers feeling like a small cog in a very big machine. To get your volunteers excited about service, you need to find a way to reach out to them on a personal level. The best way to do that is through a text messaging service. Text messaging takes organizational communication to a new level. Peer-to-peer text messaging is a great way to communicate with all your volunteers. Here are three ways to make peer-to-peer text messaging more effective. 

Make Them Personal

If you've been sending generic emails to your volunteers, it's time to change the way you communicate. Most people can tell when they've received a mass email. In fact, many people won't even open their mass emails. Unfortunately, if your emails aren't getting opened, you're not using your volunteers to your advantage. That is why peer-to-peer text messaging is so important. You can personalize your text messages so that each volunteer receives a message addressed directly to them. Personalized texts are more likely to be opened and responded to. 

Choose the Tone

If you want your peer-to-peer text messages to be effective, you need to choose the tone. Getting the tone right saves time, and ensures the right response. There are two types of tone you want to choose between for your text messages. Those tones are conversational and informative. Conversational text messages encourage responses. When you send a conversational text, you're letting the recipient know that you want to hear back from them. Informative texts should be designed to provide information only. Informative texts are great when you don't have a lot of time to chat with your volunteers, but you need to get information to them. 

Use Go-To Responses

If you're working on a deadline, and you need to get information to your volunteers as quickly as possible, be prepared with some go-to responses. Those are answers to questions that your volunteers may have about the event. Some of those responses might include time, date, and location for scheduled events. Maintaining a bank of go-to responses, you can get answers to your volunteers in a timely manner. Providing timely responses to your volunteers helps them to feel connected.